Collaborative user-centred design
For most organisations, cross-functional collaboration remains a challenge.
Also, research by Microsoft shows that hybrid work encourages silo work and can discourage cross-functional cooperation and knowledge transfer.
For user-centred innovation to succeed, you need to involve diverse expertise from within the organisation and external participation from end users, stakeholders and business partners.
In our guide to collaborative user-centred design, we outline some tips, techniques and checklists to help you collaborate smarter and put your target users' and stakeholders' needs at the centre of your new ideas.
This guide covers
How to get a fresh perspective and new insights for your challenge
The benefits of taking a user-centred approach
The value of experimenting and prototyping solutions
The importance of fostering interdisciplinary collaboration to achieve better outcomes
How to look at the challenge through the eyes of your customers, users and stakeholders to design more relevant and superior solutions to their needs
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